The mere fact that we have to ask that question is
unsettling, scary and frustrating, because it is something we never anticipated
we’d have to answer when we finished school.
Most of us prepared hard for the future we
expected, and yet when it comes to our work life today things aren’t working
out as we had planned. That’s true if you have been laid off; are a recent
college graduate who is under-employed; a manager who feels that he is stuck in
his current position, or a member of the C-Suite who has the very real (and
probably justified feeling) that her company (and perhaps her entire field) may
implode around her.
This is not how we were
told it was going to be.
Growing up we were led to believe that the future
was predictable enough and if we studied hard we could obtain the work we
wanted in an environment we understood, and we would live happy and successful
lives.
It hasn’t exactly worked out that way (even for
those of us who are happy.)
Our careers today rarely move in a straight line
and on top of that we are worrying that the line is going to be erased all
together.
Why the disconnect between what we thought would
happen, and what is actually going on? We think the answer to that is pretty
simple. The way we were taught to think and act works well when the
future is predictable, but not so much in the world as it is now.
You know the steps for dealing with a predictable
universe:
1. You (or your parents, teachers, or bosses)
forecast how the future will be and how you can have a successful life in it.
2. You construct a number of plans for achieving
that life, picking the optimal one, i.e. the one that will get you there in the
shortest time, or with the least amount of effort or will produce the most
pleasant journey.
3. You assemble the resources (education, money,
etc.) necessary to achieve your plan.
4. And then you go out and implement it.
We have become so indoctrinated with this way of
thinking by our education (with the way they taught us to think) and our
organizations (with the way they go about solving problems) that it is more or
less the only way we approach anything.
But what is very smart approach to a knowable or
predictable future is not smart at all when things can’t be predicted—like now.
And that fact is at the heart of the frustrations—and fear—most of us
feel. Things simply aren’t as predictable as they once were when it comes
to plotting out a superior (and satisfying) career.
It’s pretty scary when you can’t plan and control
your way to security, let alone the job you want.
In a world where you can no longer plan your way
to success, what is the best way to achieve lifelong security and accomplish
the things you really care about?
Instead of picturing/thinking about what the
perfect job or career would be and working backwards from there, begin with a direction, based on a real desire, in which you think
you want to go. Then complement that with a strategy to discover and create opportunities
consistent with your desire.
In other words, you
don’t search for the perfect job, you create it—either within an existing
organization or on your own.
Why the radically different approach? That’s
easy to explain.
In an uncertain world you simply cannot come close
to imagining what a perfect job might be. It’s unknowable, especially when you
are trying to predict five or ten years out. The world can change radically in
that span of time. But what is 100% known is what’s valuable and important to
you. Who are you? What matters to you? Is it working in a specific industry? Managing people
or not? Traveling extensively and moving every few years as part of your career
in order to gain new perspectives and responsibilities or putting down
roots? The answers to these questions will point you in productive
directions.
Having considered that, what are your means at
hand, your talents and skills, who you know, what you know? And how do you get
started on concrete actions that are consistent with these desires? Some of
those may take the form of looking for a job, but others might simultaneously
entail starting something of your own. In either case, as you act, different
opportunities will present themselves.
So, the process from planning your future when you
can’t really plan looks like this:
1. Determine your desire
2. Take a small step toward it
3. Learn from taking that that step
4. Take another step
5. Learn from that one
You follow this Act, Learn, Build Repeat model
until you have a job, your own business, or have achieved your goal. It’s not
career planning. It’s acting your way into a future you want.
How do we know this approach will work?
Because it already has.
You never want to reinvent the wheel, so when we
set off to create our last book (Just Start: Take Action. Embrace Uncertainty. Create the Future)
which was about the best ways to navigate the unknown, we went looking for
people who had done it successfully. And we found one group that was
better at it than anyone else: Serial entrepreneurs, people who have started
two or more businesses successfully. There is nothing more uncertain than
starting a business and these people had done it at least twice with stellar
results.
They used the Act Learn Build Repeat model to
start their companies and we proved in Just Start that
their approach to navigating successfully through the unknown would work for
everyone everywhere, not just entrepreneurs who want to start their own
company.
By Paul B. Brown, the Forbes, January 13, 2013
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